Starting his firm in the 90s, Joe saw the incredible bull market at the beginning of his career. He witnessed the dot-com bust devastate so many planned hopes and dreams and was in the front row a few years later when the credit crunch took place. Housing markets crumbling and retirements vanishing made it clear that a new process and approach were necessary.

Combining his financial savvy with his insurance experience, and then following a specific step by step process, Joe can protect assets, wisely allocate distributions, and help clients look to the future with anticipation instead of apprehension thus assuring financial independence. By using Archer’s FORMula, Joe can design custom financial plans that address each of his clients’ specific needs.

“At Money Bridge, we recognize that we are not all things to all people, nor do we want or expect to be. We are all things to some people and our client relationships are based on a very specific FIT process, allowing us to partner with those clients we are most suited for.”

Joe remains committed to community outreach, education, and leadership around the topics of financial planning and asset protection and hosts a weekly radio show in Sacramento, CA that addresses these issues and others including estate planning, trust accounts, long-term care planning, and other special needs.

Joe is licensed in the state of California as an Independent Advisor Representative (Series 65) and is also insurance licensed. He resides in Roseville, CA with his wife Amanda, a nurse, along with their three children: Madeline, Marino, and Charlotte.